Local SEO

Local SEO measures where a business shows up when someone nearby searches: the map pack, the organic results, the Google Business Profile. Every measurement is a paid provider call, so every action is quoted in credits before it runs and never settles above the quote.

Plan: the local_seo capability is Pro and Enterprise. Pro includes 250 credits a month, Enterprise 1,900; Free gets a one-time grant of 100 credits. There are no credit packs to buy: the plan is where credits come from, and plans are bought in the iPhone app.

Articles

• Credits, quotes and prices - what each action costs, the monthly allowances, the quote-first rule, and recovering a paid action after a timeout.
• Quick start - business name, city and up to five phrases: one check of the map pack, the organic results and your listing.
• Business profile and keyword targets - the saved profile, location verification, and up to 25 tracked phrases.
• Rank checks - live positions for every tracked phrase on the local pack and organic surfaces, with history.
• Map scans (geogrid) - one phrase measured from 25, 49 or 81 points across the service area on a real map.
• Reports and the action catalog - the 39 catalogued actions: citations, reviews, competitor gap, backlinks, AI visibility and full audits.

Where

• Web: SEO, the domain, Local SEO.
• iOS: a domain's SEO & accessibility module, Local SEO; the quick start is the first row.
• API/MCP: /api/local-seo/*; the seo scope; tools get_local_seo_catalog, run_local_seo_action, check_local_ranks, run_geogrid_scan, save_local_seo_profile, get_local_seo_credits and the rest.

The order to do things in

1. Run the quick start (12 credits for five phrases) to get a first reading of the map pack, the organic results and your listing.
2. Save the business profile properly and add up to 25 keyword targets.
3. Run a rank check after each change to the site or the listing.
4. Run a map scan on the one phrase that matters most to see where the pack drops off.
5. Buy the citation consistency report once, fix what it lists, and re-run it in a quarter.

Common questions

Is Local SEO available on Starter? No. It is Pro and Enterprise. Starter has the website SEO crawl; the Local SEO suite needs the credits allowance that comes with Pro.

Can I try it on Free? The one-time 100 credits are spendable only once the suite is on the account (a Pro trial, an upgrade, or an admin grant). The 7-day Pro trial is the way to try it without a card.